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Heather M. Sampson, CMP, DES

National Account Manager, ESN


I’m Heather Sampson, CMP, DES, and I bring nearly 20 years of meeting and event planning experience and expertise to Experient. With my planner background, I am all too familiar with the challenges and lack of resources that many planners encounter on a day-to-day basis, and have seen how the role and responsibilities of meeting planners has evolved over the years. Know that I’m here to help you.

I will recommend properties and services that will save you time and money, but also solve your biggest planning challenges and reduce your organization’s risk. With a full suite of services ranging from site selection and contract negotiations, to registration and housing services, and technology solutions that provide invaluable data on your event, I will be your trusted ally and partner that will make you and your event shine.

And thanks to the collective data and knowledge secured by contracting 4.6 million room nights annually, you can be confident you are receiving the optimum combination of rates, concessions, and terms every time.

Sampson, Heather

“By some stroke of luck, we learned about Experient two years ago. It began with an inquiry to find a new location for one of our events and has blossomed into a relationship that is akin to having extended our staff! Experient uses their expertise to thoroughly investigate properties, to provide timely follow-ups and reminders, to negotiate contracts on our behalf, and provide candid and generous advice. Experient has taken the time and care to secure excellent locations and accommodations tailored to our needs and continue to be a tremendous resource to our organization.”

Executive Director
National Nonprofit Educational Council

I began my career in the meetings and events industry in 1998 and instantly knew this was my calling. As an association planner for most of my career, I managed meetings, conventions and trade shows for groups of 10,000+, including a TSNN Top 250 Trade Show. I have extensive experience in all aspects of event planning from sourcing/site selection, registration/lead retrieval, housing, logistics, conference development, exhibit management, and event technology. I became a Certified Meeting Professional (CMP) in 2006, and was recently certified as a Digital Events Strategist (DES) through PCMA’s Virtual Edge Institute. An active member of the Professional Convention Management Association (PCMA), I’ve held numerous leadership positions on the PCMA New England Board of Directors for the past 5 years and served as Chapter President in 2015. I’m also a member of the Association for Women in Events (AWE) and have been a member of both MPI and IAEE.

My Personal Statement

I am dedicated to providing my clients with the tools, resources and expertise to help them produce flawless, impactful and engaging events. By delivering the highest level of service, I strive to become a valuable asset and trusted partner to your event planning team. I will work tirelessly to provide you with the very best venues and event solutions, so you can achieve greater results with your face-to-face events.

“To desire is to obtain; to aspire is to achieve.” – James Allen

My Contact Information

Address: PO Box 2262, Plainville, MA 02762
Phone: 508-619-0014

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